Good Ink was started by the team at Michigan Awesome in 2016 as an online fundraising platform that the public could use to raise money with custom-designed shirts (think Kickstarter for t-shirts). The team at Rapid Development Group took on this project and developed a custom design and eCommerce website in Drupal.
I started with Good Ink on a full-time basis in March 2017, my primary task being the launch of this new business unit. Throughout my time, I’ve helped run Good Ink and transformed it into a full-service screen print and embroidery business.
Key Stats
- 21% YOY revenue growth in 2021
- 48% YOY revenue growth in 2020
- 57% YOY revenue growth in 2019
- Developed a custom CRM solution in Airtable
- Developed a shop management system in Airtable
- Created a mockup generation system in Cloudinary, saving hours of manual labor
- Developed custom internal quote system in JavaScript
- Shifted Good Ink website from Drupal to WordPress with custom migration scripts
- Responsible for generating $1.3M in sales revenue
- Migrated over to the InkSoft SaaS platform, saving hundreds of dollars in monthly maintenance and development costs
- Maintained 98% customer satisfaction across hundreds of customer reviews
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